APA Style

Burke, John D. (1980). Advertising in the Market Place . New York: McGraw-hill book company.

Chicago Style

Burke, John D. Advertising in the Market Place. New York: McGraw-hill book company, 1980. Text.

MLA Style

Burke, John D. Advertising in the Market Place. New York: McGraw-hill book company, 1980. Text.

Turabian Style

Burke, John D. Advertising in the Market Place. New York: McGraw-hill book company, 1980. Print.