how to revolutionize customer and employee engagement with Big Data and Gamification Paharia, Rajat Additional Author mixed material bibliography New York McGraw-Hill 2013 0

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xv, 283 hlm.: il.; 24 cm. Marketing--Management Organizational behavior Corporate Culture Customer relations Brand loyalty 658.812 9780071813372 Perpustakaan Universitas Ary Ginanjar 658.812 PAH l 16000377 5705 2022-10-05 10:43:48 2022-10-05 10:43:48 machine generated