APA Style
Kumar, V., Reinartz, Werner. (2012).
Customer relationship management : concept,strategy and tools (2nd ed).
New York:
Springer.
Chicago Style
Kumar, V., Reinartz, Werner.
Customer relationship management : concept,strategy and tools.
2nd ed
New York:
Springer,
2012.
Text.
MLA Style
Kumar, V., Reinartz, Werner.
Customer relationship management : concept,strategy and tools.
2nd ed
New York:
Springer,
2012.
Text.
Turabian Style
Kumar, V., Reinartz, Werner.
Customer relationship management : concept,strategy and tools.
2nd ed
New York:
Springer,
2012.
Print.