APA Style
Belch, George E., Belch, Michael A.. (2015).
Advertising and promotion : an integrated marketing communications perspective (10th ed).
New York:
McGraw-Hill.
Chicago Style
Belch, George E., Belch, Michael A..
Advertising and promotion : an integrated marketing communications perspective.
10th ed
New York:
McGraw-Hill,
2015.
Text.
MLA Style
Belch, George E., Belch, Michael A..
Advertising and promotion : an integrated marketing communications perspective.
10th ed
New York:
McGraw-Hill,
2015.
Text.
Turabian Style
Belch, George E., Belch, Michael A..
Advertising and promotion : an integrated marketing communications perspective.
10th ed
New York:
McGraw-Hill,
2015.
Print.