APA Style

Tapp, Alan, Whitten, Ian, Housden, Matthew. (2014). Principles of direct, database and digital marketing . London: Pearson.

Chicago Style

Tapp, Alan, Whitten, Ian, Housden, Matthew. Principles of direct, database and digital marketing. London: Pearson, 2014. Text.

MLA Style

Tapp, Alan, Whitten, Ian, Housden, Matthew. Principles of direct, database and digital marketing. London: Pearson, 2014. Text.

Turabian Style

Tapp, Alan, Whitten, Ian, Housden, Matthew. Principles of direct, database and digital marketing. London: Pearson, 2014. Print.