APA Style

Zeithaml, Valarie A, Bitner, Mary Jo, Gremler, Dwayne D. (2013). Services marketing: integrating customer focus across the firm . New York: McGraw-hill book company.

Chicago Style

Zeithaml, Valarie A, Bitner, Mary Jo, Gremler, Dwayne D. Services marketing: integrating customer focus across the firm. New York: McGraw-hill book company, 2013. Text.

MLA Style

Zeithaml, Valarie A, Bitner, Mary Jo, Gremler, Dwayne D. Services marketing: integrating customer focus across the firm. New York: McGraw-hill book company, 2013. Text.

Turabian Style

Zeithaml, Valarie A, Bitner, Mary Jo, Gremler, Dwayne D. Services marketing: integrating customer focus across the firm. New York: McGraw-hill book company, 2013. Print.