APA Style
Belch, George E., Belch, Michael A.. (2012).
Adverstising and promotion: an integrated marketing communications perspective .
New York:
McGraw-hill book company.
Chicago Style
Belch, George E., Belch, Michael A..
Adverstising and promotion: an integrated marketing communications perspective.
New York:
McGraw-hill book company,
2012.
Text.
MLA Style
Belch, George E., Belch, Michael A..
Adverstising and promotion: an integrated marketing communications perspective.
New York:
McGraw-hill book company,
2012.
Text.
Turabian Style
Belch, George E., Belch, Michael A..
Adverstising and promotion: an integrated marketing communications perspective.
New York:
McGraw-hill book company,
2012.
Print.